Beauty: Batteries Not Included

Written by Amelia Mularz   

What’s that vibrating in your makeup bag? No need to blush. These days there’s a good chance it’s just one of your daily products and not your favorite nighttime…um… “product.” When I first saw vibrating mascara I thought to myself, ok, I can go along with this. Then we got vibrating face wash and razors, and of course our toothbrushes have been vibrating for a number of years, but never did I think the next thing to be vibrating in my beauty arsenal would be my foundation. Sure enough, Lancome released the first ever vibrating mineral makeup, the Oscillation Powerfoundation.

Armed with 7,000 micro-vibrations per minute, the Oscillation Powerfoundation promises to create a “no makeup look and feel.” The idea is that all that rumbling breaks down the powder into a super fine texture that’s easier to blend into your skin. Well, I just had to feel all those thousands of vibrations first hand, so I swung by a Lancome counter a few weeks ago to give it a try.

The verdict? Eh, I was a little under whelmed. I didn’t notice any breakthrough in terms of makeup texture (though, admittedly, the buzzing sensation in my hand was nice). I guess my question is, why not just make a foundation that’s fine to begin with? Something that’s so smooth it’s almost, say, liquid? To be fair, I’ve always been a fan of liquid over powder for my own skin and Lancome already puts out an amazing liquid foundation. I just recently bought a refill of Teint Idole Ultra ($40, Lancome-USA.com). I think I’ll stick to that for now. But perhaps you would like to see what all the buzz is about!

Lancome Oscillation Powerfoundation, $48, Lancome-USA.com

 

Would you try a vibrating foundation?